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How to Manage WhatsApp Business Catalogs

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How to Manage WhatsApp Business Catalogs

WhatsApp Business Catalogs allow businesses to showcase and manage their products or services directly on the WhatsApp platform. With this feature, businesses can create an organized catalog to provide detailed information and images about their offerings. In this tutorial, we will guide you through the process of managing WhatsApp Business Catalogs effectively.

Prerequisites

To manage WhatsApp Business Catalogs, you will need:

  • A WhatsApp Business account.
  • An active internet connection.
  • A device with WhatsApp Business installed (smartphone, tablet, or desktop).

Step 1: Set Up WhatsApp Business Catalogs

  1. Open WhatsApp Business on your device.
  2. Log in to your WhatsApp Business account.
  3. Go to the Settings tab, located in the bottom right corner.
  4. Tap on "Business Settings" and select "Catalog" from the list.
  5. Click on "Add catalog" to create your first catalog.

Step 2: Add Products or Services to the Catalog

  1. Once you have created a catalog, click on it to open the catalog manager.
  2. Tap on the "Add Product or Service" button.
  3. Enter the details of the product or service, such as name, description, price, and images.
  4. You can add multiple images to showcase different angles or variants of the product.
  5. Repeat the above steps to add more products or services to your catalog.

Step 3: Edit or Remove Products or Services

  1. To edit a product or service, go to the catalog manager and select the item you want to modify.
  2. Make the necessary changes and save the updated information.
  3. To remove a product or service, select the item from the catalog manager.
  4. Tap on the "More Options" button (three dots) and choose "Delete" to remove it permanently.

Step 4: Organize Products or Services in Categories

  1. To create categories in your catalog, go to the catalog manager and click on the "Categories" option.
  2. Tap on "Add Category" and give it a name.
  3. Drag and drop products or services into their respective categories.
  4. You can create subcategories by dragging a category under another category.

Step 5: Share Your Catalog with Customers

  1. Navigate to the catalog manager and select the catalog you want to share.
  2. Choose the "Share" option to generate a catalog link.
  3. You can share the catalog link via WhatsApp, email, social media, or any other preferred method.
  4. Customers who receive the catalog link can view the catalog and browse through your products or services.

Step 6: Update Catalog Information Regularly

  1. To keep your catalog up to date, go to the catalog manager and select the catalog you wish to update.
  2. Edit the product details, prices, descriptions, or images as necessary.
  3. Save the changes to ensure that your catalog always reflects accurate and current information.

Tips and Best Practices

  • Use high-quality images to showcase your products or services effectively.
  • Provide clear and detailed descriptions for each item in the catalog.
  • Regularly update your catalog to add new products, update prices, or remove outdated information.
  • Organize your catalog into categories to help customers find what they are looking for easily.
  • Utilize the catalog link to promote your products or services across various platforms and channels.

Congratulations! You have successfully learned how to manage WhatsApp Business Catalogs. By following the steps outlined in this tutorial, you can create, edit, organize, and share catalogs with your customers effectively.