How to Manage Facebook Business Locations

If you have a business with multiple physical locations or branches, it is crucial to manage and optimize your presence on Facebook. Adding and managing business locations on Facebook ensures that customers can find accurate information about each location and helps you engage with your local audience more effectively. In this tutorial, we will guide you through the process of managing Facebook business locations step by step.

Prerequisites

1. A Facebook Business Page with admin access to manage locations.
2. Verified and accurate physical addresses for each business location.

Step 1: Accessing Business Locations

1. Open a web browser and go to business.facebook.com.
2. Log in using your Facebook Business Page admin credentials.

Step 2: Navigating to Locations

1. Once logged in, you'll be on the Facebook Business Manager dashboard.
2. Click on the Business Settings option in the upper-right corner.
3. In the left-hand menu, select Locations under the People and Assets section.

Step 3: Adding a New Location

1. On the Locations page, click on the Add Locations button in the upper-right corner.
2. Choose whether you want to add locations manually or through bulk upload.
   • Manual: Select this option if you want to add locations one by one.
   • Bulk Upload: Select this option if you have multiple locations to add and already have their information in a spreadsheet.
3. If choosing Manual, fill in the necessary details for each location, including name, address, contact details, and any additional information required.
4. If choosing Bulk Upload, follow the instructions provided by Facebook to format and upload your spreadsheet containing location information.
5. Click on Add Locations or Upload to complete the process.

Step 4: Managing Location Details

1. After adding locations, you'll see them listed on the Locations page.
2. To edit the details of a specific location, click on the Edit button located next to the location's name.
3. Update any necessary information, such as address, phone number, or opening hours.
4. Click on Save Changes to apply the updates.

Step 5: Managing Location Roles and Permissions

1. On the Locations page, select the location you want to manage roles and permissions for.
2. Click on the Assign Assets button located next to the location's name.
3. Choose the type of asset you want to assign roles to (e.g., page, ad account, etc.).
4. Select the appropriate role for each person you want to assign, such as admin, editor, or advertiser.
5. Click on Assign to save the changes.

Step 6: Managing Pages Connected to Locations

Note: This step assumes you have multiple Facebook Pages connected to your personal Facebook account.

1. On the Locations page, click on the Manage Pages button located next to the location's name.
2. If prompted, log in to your personal Facebook account associated with the connected Pages.
3. From the list of connected Pages, choose the appropriate Page(s) to link to the location.
4. Click on Save Changes to complete the process.

Step 7: Monitoring and Moderating Reviews

1. On the Locations page, select the location you want to manage reviews for.
2. Click on the Reviews tab.
3. Review the list of reviews and ratings left by customers for that specific location.
4. To reply or interact with a review, click on the Reply button below it.
5. Craft your response and click on Post Reply to publish it.

Step 8: Managing Location Pages on Facebook

1. On the Locations page, select the location you want to manage as a separate Facebook Page.
2. Click on the Create a Page button located next to the location's name.
3. Fill in the necessary details for the new Page, such as category, name, and address.
4. Click on Create to create the new Page associated with that specific location.

Congratulations! You have successfully learned how to manage Facebook business locations. By effectively managing each location's information, roles, connected Pages, and reviews, you can optimize your presence and engage with your audience more efficiently. Keep your location details accurate and up to date to provide an excellent customer experience. Happy managing!