Crafting Instagram Surveys

Are you looking to engage your Instagram audience in a fun and interactive way? Instagram surveys are a fantastic tool for collecting feedback, conducting research, or simply entertaining your followers. In this tutorial, we will guide you through the process of creating compelling Instagram surveys that will increase user engagement and provide valuable insights.

What You'll Need

Before we begin, make sure you have the following items ready:

1. A smartphone or tablet with the Instagram app installed.
2. An Instagram account.

Step 1: Create a Polling Sticker

Instagram surveys are created using the Polling sticker feature. Here's how to add a polling sticker to your Instagram Story:

1. Open the Instagram app on your smartphone or tablet.
2. Tap the camera icon in the top-left corner of the home screen to create a new Story.
3. Take a photo or choose an image from your camera roll by swiping up.
4. Once you have your image, tap the sticker icon at the top of the screen (it looks like a square smiley face).
5. Among the sticker options, select the "Poll" sticker.
6. Customize the question by typing your query in the "Ask a question" field (e.g., "Which movie should I watch next?").
7. Edit the two response options by tapping on the default "Yes" and "No" options.
8. Modify the response options to suit your survey needs (e.g., "Action" and "Comedy").
9. You can also change the background color and design of the poll sticker by tapping on it.
10. Place the polling sticker on your photo by dragging it to the desired location.
11. Resize the sticker if needed by pinching it with two fingers.
12. Tap "Your Story" to add the poll to your Instagram Story.

Step 2: Monitor Survey Responses

Once your Instagram survey is live, it's essential to monitor the responses. Instagram provides real-time results, allowing you to gauge your audience's opinion. Here's how to monitor your survey responses:

1. Open the Instagram app on your smartphone or tablet.
2. At the top of the home screen, tap your profile picture to access your Story.
3. Swipe up on your Story to view the list of people who viewed it.
4. Slide left on your Story to see the poll results.
5. Explore the results to gain insights into your audience's preferences.
6. You can also tap on "See All" to view individual responses from your followers.

Step 3: Engage with Participants

Engagement is key when crafting Instagram surveys. Interacting with participants can foster a sense of community and encourage them to participate in future surveys. Here are some ways to engage with participants:

1. Reply to individual responses by tapping on the "Reply" button below each response.
2. Express gratitude to participants who took the time to respond.
3. Share additional insights or context related to the survey question.
4. Use the data gathered from the survey responses to shape future content or discussions.

Step 4: Analyze Results and Take Action

After you've gathered an adequate number of survey responses, it's time to analyze the results and take relevant action. Here's how to make the most of your survey data:

1. Review the poll results, paying attention to the distribution of responses.
2. Look for patterns, trends, or areas of consensus among the responses.
3. Consider how the survey results can influence your content strategy or decision-making process.
4. Use the insights gained to tailor your future Instagram posts, products, or services.
5. If applicable, communicate any changes or improvements you plan to make based on the survey outcomes.

Congratulations! You've successfully learned how to craft engaging Instagram surveys, monitor responses, engage with participants, and analyze the results. By using this valuable feature, you can enhance your audience's experience on Instagram and gain valuable insights into their preferences and opinions.